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blog/video-shorts/Top FMCG Brand- Mitra: Profitable and Fast Growing startup | A Golden Opportunity for Smart Investor

Top FMCG Brand- Mitra: Profitable and Fast Growing startup | A Golden Opportunity for Smart Investor

Is it ever possible for us to get healthy and affordable options together? Yes, it is possible with Mitra's products. Mitra is a leading D2C FMCG brand that manufactures daily essential goods like flour, oil, pulses, oats, etc.

A similar D2C brand is Mamaearth, which makes organic beauty products. We have seen significant growth in it as well. We previously mentioned that if you had invested 1 lakh in Mamaearth in 2016, you could easily have earned 15 crores by 2022. A similar case is with Mitra, which is in the D2C segment and showing rapid growth.

Additionally, Mitra is a profitable business, and looking at the future outlook, the revenue, which was 11 crores in FY24, can grow by 180% to reach 28 crores in FY25. Also, their go-to-market strategy involves capturing tier 2 and tier 3 markets, and Raveena Tandon has become their brand ambassador.

Mitra has completed two rounds of fundraising so far. In the first round, they raised 20 lakhs, and in the second round, they aimed to raise 5 crores, out of which they have already raised 4.5 crores. Multiple investors are interested in the remaining 50 lakhs. Despite these two rounds, the promoters still hold a 94% stake.

If you are interested in investing in Mitra, please contact us at the given number: +91 70655 60002.

About Mitra Unlisted Shares:

Mitra is a Gurgaon-based FMCG brand that offers over 10 product categories, including flour, gram flour, millet-based products, ready-to-eat meals, and instant mixes. The brand has over 40 variants of these products. Mitra is actively catering to Tier I, II, and III markets, with a focus on Tier III markets, which have been largely ignored in terms of organic, healthy, and vegan food. The Mitra brand is wholly-owned by Nishpra Community Solution Private Limited. All products marketed or manufactured under the Mitra label are the property of Nishpra Community Solution Private Limited. Mitra currently procures products from two manufacturing plants in Alwar and Ghaziabad. A third facility is scheduled to open in Nasik, which will specialize in rice and millet-based products.


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