Unlisted Shares

Revenue Growth: The company has been aggressively expanding its presence and growing its revenue. The management has been strategically capitalizing on the substantial growth in urbanization and rising disposable incomes.

Tailwinds in the industry: There are massive tailwinds in the Quick Commerce segment in India. Key drivers propelling this growth include shifting consumer preferences towards convenience, and speed in product delivery.

Competitive Market: There is intense competition in this market and is characterized by rapid evolution, innovation, and change in consumer choices and needs over time. 

Blinkit has been acquired by Zomato: Blinkit's consolidation with Zomato unlocked meaningful synergies on the tech stack as well
as supply chain side. It will help drive traffic and sales for the company.

Investment Thesis: Looking at the tailwinds in the quick commerce segment, the industry itself will grow multi-folds in the coming years due to convenience, busy lifestyles, and consumer's habit of using these Q-Commerce apps. The acquisition of Blinkit by Zomato has really helped the company gain a significant advantage over other players in the industry due to synergies. 

Today, Blinkit is a market leader with a 46% market share. The company operates on a negative working capital cycle compared to other retailers which is a huge plus for the company. The business is also well diversified as the GMV mix has a decent proportion of non-grocery items. 

Blinkit provides a good investment opportunity considering the growth we can see in this segment due to customer stickiness in the coming years.