Apeejay Surrendra Park Hotels Ltd. ranks as the 8th largest hotel chain in India in terms of owning hotel assets.
Brands - The company manages hotels under four distinct hospitality brands - "THE PARK," "THE PARK Collection," "Zone by The Park," and "Zone Connect by The Park." Additionally, it has recently introduced its economy motel brand, "Stop by Zone". The company manages an upscale retail chain in the food and beverage sector known as "Flurys". For FY23, a total of 80 restaurants, nightclubs, and bars are under operation, featuring acclaimed brands like Zen, Someplace Else, Tantra, Roxy, iBar, The Leather Bar, Pasha, and Aqua.
Wide Reach - It has a nationwide footprint, including key metros like Kolkata, New Delhi, Chennai, Hyderabad, Bangalore, and Mumbai, etc., along with other major cities (including Coimbatore, Indore, Goa, Jaipur, Jodhpur, Jammu, Visakhapatnam, Port Blair, Pathankot, etc.), totaling 2,111 rooms.
Revenue - In FY23, the company experienced a substantial 95% revenue growth, rising from Rs. 267.83 cr to Rs. 524.43 cr. The Park hotels have achieved notable results with a remarkable 91.77% average occupancy rate in FY23 then 79.10% in FY22 and an average revenue per room of ₹6,070.
Customer Dynamics - The company boasts a membership base of 100,657 individuals, including 100,402 Gold members, 177 Platinum members, and 78 Black members. Additionally, it maintains a customer database of 660,934 guests, with a repeat business rate of 19%, underscoring guest loyalty to the brand.
Independent Director
Independent Director