Shark Tank India Season 3: Dive into Entrepreneurial Innovation (A Little Extra, Assembly, Decode Age)

22 February 2024

Let's examine three startups that pitched their products to the Shark Tank India and analyze the factors contributing to their deal success. But first, let's review a few key points:

• 𝗔 𝗟𝗶𝘁𝘁𝗹𝗲 𝗘𝘅𝘁𝗿𝗮 : A Little Extra, the first startup to present, specializes in offering Fun Quirky Jewelry. It’s designs are inspired by surrounding elements like mood, occasions & emotions. So far, the company has offered 500+ designs at affordable prices. 75% of designs are developed in-house & 25% are curated designs. The company has already sold over 80,000 products. Speaking about its products, 90% of products are handmade. The product range includes Terra Cotta, Cane, Beaded work & others.

• 𝗔𝘀𝘀𝗲𝗺𝗯𝗹𝘆 : Assembly was the second startup that featured in Episode 15. Assembly offers Functional, Good Design & Budget Friendly luggage bags with an added laptop compartment bag along with accessories like an integrated USB Port for charging. To top it further, the company is offering a Hard-shell back-pack for luggage protection. Assembly has already served over 2 Lakh customers.

• 𝗡𝗮𝘀𝗵𝗲𝗿 𝗠𝗶𝗹𝗲𝘀: Nasher Miles is a new-age Luggage Brand, promising style, variety & fashion-based bags. Nasher Miles offers bags in 100+ different shades. Its collections are inspired by travel destinations. Its flagship collection is inspired by Istanbul. The collections offered by the company are positioned attractively, at an affordable price range. Categories of bags include Hardside Bags, Softside Bags, Backpacks, and Related Travel Accessories. Nasher Miles conducts sales through different channels like its own website & marketplaces.