Vedang Patel

• Vedang Patel was never comfortable with the nine-to-five routine. 
• A mechanical engineer from Sardar Patel College of Engineering, Mumbai in 2010 and part of a college team that built and raced three cars that won national awards in technology and innovation.
• Mr. Patel wanted to plunge into a venture that could provide a platform to celebrate pop-culture fandom with quirky products.
  
• While working as an analyst at a financial services company in 2011, he met Aditya Sharma and Rohin Samtaney , both engineers. The three shared a passion for pop culture and saw the opportunity for it in India.
• They realized there was no good outlet for Indian consumers to buy fan merchandise. The only options were a limited range of extremely expensive imports from the US or poor quality fakes. And hence they started The Souled Store.
  

Male

Married