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Arjun Vaidya Snapshot

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Arjun Vaidya

Arjun Vaidya

Founder

Organization

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Investor Type

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Birth & Early Life

  • Arjun Vaidya journey is truly fascinating, blending tradition with innovation in the realm of Ayurvedic healthcare. His decision to leverage his family's rich legacy of medical formulations and trademarks, coupled with his education and experience, reflects a forward-thinking approach to entrepreneurship.
  • Arjun Vaidya comes from a long line of Vaidyas, with six generations preceding him. He has inherited a treasure trove of 100 India FDA-approved medical formulations and 50 trademarks, spanning over 150 years. This legacy serves as the foundation for his entrepreneurial endeavours.
  • Armed with his family's traditional knowledge and modern business acumen, Arjun Vaidya embarked on a mission to establish an Ayurvedic healthcare company. His vision was to merge ancient wisdom with contemporary branding, offering products that are not only effective but also appeal to modern consumers.
  • Arjun Vaidya company focuses on creating Ayurvedic products that are easy to use and appeal to a contemporary audience. This includes developing cool branding strategies to resonate with younger demographics and leveraging online retail channels to reach a wider customer base.
  • In addition to product offerings, Vaidya's company goes above and beyond by providing free Ayurvedic doctor consultations to all customers. This customer-centric approach adds value to the brand and fosters trust and loyalty among consumers.
  • Over the past year, Arjun Vaidya has demonstrated his commitment to innovation and growth by bringing 38 new products to market. This rapid expansion underscores his dedication to offering a diverse range of Ayurvedic solutions to address various health and wellness needs.

Education

Education
Details
Duration
Brown University, Bachelor of Arts (B.A.)
Double major in International Relations and Affairs & Economics. Activities and societies include Phi Beta Kappa, Omicron Delta Epsilon, Magna Cum Laude, Cricket, International Mentoring, Brown Daily Herald (Newspaper), Brown International Organization.
2009 - 2013
Dhirubhai Ambani International School, International Baccalaureate
Completed the International Baccalaureate program.
2007 - 2009
The Cathedral and John Connon School, ICSE
Completed the Indian Certificate of Secondary Education (ICSE) program.
1996 - 2007

careers

Experience
Details
Duration
Leading investments in pre-series A and series A rounds across the consumer ecosystem, focusing on consumer brands (D2C), platforms, consumer technology, and enablers. Cheque size: USD 1-5m. Portfolio includes Kuku FM, Eka.care, Entri, Go Zero, Dil Foods, and more.
Dec 2021 - Present
Verlinvest, Ventures Lead - India
Leading venture investments for Verlinvest in India, now called V3 Ventures. Verlinvest is a consumer sector-focused investor with iconic investments like Vitamin Water, Vita Coco, Pop Chips, and Oatly. Focus on pre-series A and Series A rounds with a ticket size of USD 1-5m. Portfolio includes Sula, Veeba, Epigamia, Wakefit, Purplle, Byjus, Heads up For Tails, Kuku FM, and Eka.care.
Jul 2021 - Present
Dr. Vaidya's: New Age Ayurveda, CEO
Founded and led Dr. Vaidya's, a New Age Ayurvedic products company scaling from 0-5,000 orders a day. Reached 2m transacting customers across 16,500 pin codes, launched 80+ products. Featured in Forbes 30 Under 30 Asia List and Business World 40 U 40 list. Acquired by RP Sanjiv Goenka Group through RPSG Ventures.
Oct 2016 - Mar 2021
L Catterton, Investment Professional
Part of the India Investing Team, focusing on deals in e-commerce, food and beverage, automobile, watches and jewelry, fashion and accessories, boutique hospitality, and multi-brand retail sectors in the Indian sub-continent and Middle East. Deal lead on consumer technology and e-commerce opportunities. Engaged with portfolio companies, sourced deals, prepared investment memoranda, and presented live deals to the investment committee.
Aug 2013 - Jun 2016
The De Beers Group of Companies, Business Development and Strategy Intern
Worked on branding and placement of the 'Forevermark' property in India and planned the venture to move into diamonds as corporate gifting items in India.
May 2012 - Jul 2012
Hublot Genève, Marketing and Business Strategy Intern
Managed online communities and marketing through web-based portals. Conducted price competitor analysis for the brand in collaboration with the Managing Director.
Jun 2011 - Aug 2011
Condé Nast India, Ad Sales and Digital Marketing Intern
Planned online strategy for the group through competitor analyses with the Digital Media Head. Worked on creation of automobile and cell phone ad space for Vogue and GQ magazines.
Jun 2010 - Aug 2010

Events

Awards and Achievements

  • Featured in Forbes 30 Under 30 Asia List
  • Featured in Business World 40 Under 40 List
  • Winner of Youth SMB of the Year award from Amazon
  • Winner of the Retail Startup Award from the Retailers Association of India

Arjun Vaidya Investments

Total no. of Investment

33

Arjun Vaidya has made 33 investments.

DateCompanySectorRoundInvestmentsCo-Investors
2022-02-18RetailRetail$ 56661406
ConsumerConsumer$ 9106440
RetailRetail$ 57500000
2022-04-15Retail, Consumer GoodsRetail, Consumer Goods$ 4334813
2024-01-10Enterprise Applications, Retail, High TechEnterprise Applications, Retail, High Tech$ 14299992
2022-04-29FinTechFinTech$ 18582605
2022-05-10Consumer, Media & EntertainmentConsumer, Media & Entertainment$ 3272454
2024-01-19Retail, Consumer, Transportation and Logistics TechRetail, Consumer, Transportation and Logistics Tech$ 3505200
2022-12-14Consumer, Unbundling of CraigslistConsumer, Unbundling of Craigslist$ 3631828
2022-06-09Retail, Consumer, Consumer GoodsRetail, Consumer, Consumer Goods$ 2242796
2024-01-06Food and Agriculture, Consumer GoodsFood and Agriculture, Consumer Goods$ 2225136
Consumer, Real Estate and Construction TechConsumer, Real Estate and Construction Tech$ 2687429
2023-04-01Food and Agriculture, Consumer Goods, Food and Agriculture TechFood and Agriculture, Consumer Goods, Food and Agriculture Tech$ 3092222
2022-10-19Retail, Consumer Goods, Accelerator BatchesRetail, Consumer Goods, Accelerator Batches$ 3566617
2022-04-02Enterprise Applications, Real Estate and Construction TechEnterprise Applications, Real Estate and Construction Tech$ 3650000
2024-04-23RetailRetail$ 11025382
HealthTechHealthTech$ 2010000
2022-02-19Enterprise Applications, HealthTechEnterprise Applications, HealthTech$ 428010
Enterprise Applications, RetailEnterprise Applications, Retail$ 1620000
2022-08-03FinTechFinTech$ 3315983
2022-05-04FinTech, Gig EconomyFinTech, Gig Economy$ 1195659
Food and Agriculture TechFood and Agriculture Tech$ 2128000
2023-06-15Retail, ConsumerRetail, Consumer$ 2338806
2023-10-06Retail, ConsumerRetail, Consumer$ 1994172
2021-10-11RetailRetail$ 522229
2022-05-16RetailRetail$ 1975230
2021-04-06Retail, Consumer, Transportation and Logistics TechRetail, Consumer, Transportation and Logistics Tech$ 430585
Retail, ConsumerRetail, Consumer$ 1600000
Business ServicesBusiness Services$ 841491
2022-08-18Enterprise Applications, RetailEnterprise Applications, Retail$ 484884
2023-10-03RetailRetail$ 639736
2022-04-19FinTechFinTech$ 2731563
2022-04-25Food and Agriculture, Consumer GoodsFood and Agriculture, Consumer Goods$ 297119

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